Our Art Initiative.
The NorthCap University is a prestigious private university, situated in Gurugram, Haryana. We were approached to redesign their website, one of the most vital aspects of any university brand. A university website not only creates a first impression for the students but for the parents as well, and plays a crucial role in the admission process.
Our challenge was to create a concise version of the old website, which was data-heavy and had a large number of pages. After an extensive study of their original website, we re-structured all the data in its entirety. A system design was created, which was applied for all the four schools of the university. This not only reduced the number of webpages considerably, but also neatly structured the information in a well-designed format. The visual vocabulary is contemporary, but at the same time, attentive to the information presented for the target audience.