Our Art Initiative.
Stellar Children’s Museum is the first of its kind edutainment initiative in India. A pioneering venture of the Stellar Group, the museum is an interactive space for kids to explore new genres of their likeness in the living world. This project was an extremely challenging one, as we had to educate the audience about the concept through effective communication.
We started off with the logo, followed by print collaterals & print ads. Then we got into the physical space of the museum and developed graphics for space along with signage system, info graphics etc.
At Stellar, we did the space design & environmental graphics for both the interior and exterior space. We did the interiors keeping in mind the 7 different galleries each of them with its own visual language and color codes. The environmental graphics for the exteriors were mainly for the branding perspective and few also to talk about the activities in the museum. We also did the directional & space signage system.
The museum also has a café for which we undertook branding, menu design, façade and a few posters. Stellar also provides an option for children to buy stuff from the museum. With that in mind, we developed prints for a range of merchandise right from tee-shirts, pencil boxes to badges, magnets, water bottles etc.
We also designed the museum website www.stellarchildrensmuseum.com. This was very exciting as the website had to be very interactive, playful and fun in order to keep the children engaged. In order to ensure that children enjoyed browsing through we developed options to select themes and maintain personalised calendars & pages. We also did a touch pad application for the visitors to make the experience more cohesive and structured. It gives them the option to first select the gallery they want to visit and then the activity they want to be a part of.